GLOBAL BEAUTY GROUP

Build brands.Scale globally.

From owned-brand development to local distribution and global market operations.

COMPOUND ANNUAL GROWTH+67.5%FY2023–FY2025 CAGR
OHIR GLOBAL AMBASSADORSong KangActor · SONG KANG
  1. 01ROOTON
  2. 02OHIR
  3. 03AGENDA
  4. 04aiedo
  5. 05aiedo LIVING
KRW 41.1B*FY2025 audited revenueKOREA + TAIWAN CONSOLIDATED REVENUE
+67.5%COMPOUND ANNUAL GROWTHFY2023–FY2025 CAGR
7 MARKETSOperating marketsASIA · UNITED STATES
4 BRANDSOwned brand platformsBEAUTY · WELLNESS · LIFESTYLE

01OWNED PORTFOLIO

Beauty, wellness and lifestyle brands.

Independent brands supported by shared operating capabilities.

ROOTON
01

Premium women’s scalp & hair care

Beauty begins at the root.

Developed over eight years by a Korean R&D team, ROOTON pairs its patented ALPHA ERGUEN™ complex with the women-only RT COMPLEX — a scalp-first ritual that extends to hair, body and home.

8 yrs
Korean R&D
Patented
ALPHA ERGUEN™
Excellent
Dermatest® 2026

ALPHA ERGUEN™ · REGRESAR™ · LIMPIO™ · MANANTIO™ · ESPLENDIDO™

View brand details
ALPHA ERGUEN™ Collection
ALPHA ERGUEN™ CollectionShampoo · Treatment · Hair Tonic · Eyelash Serum · Scalp Ampoule
OHIR
02

Flora Biome™ white camellia skincare

Radiance, distilled from white camellia.

OHIR ferments white camellia through its Flora Biome™ system into the Camellia Core line — five vegan essentials for clear, balanced skin. Actor Song Kang is the global ambassador.

No.1
2026 Brand Power
Vegan
V-Label
Excellent
Dermatest® 2026

FLORA BIOME™ · CAMELLIA CORE · WB MATRIX · SONG KANG

View brand details
CAMELLIA CORE Line
CAMELLIA CORE LineToner Essence · Ampoule · Cream · Foam Cleanser · Tone-Up Sunscreen
AGENDA
03

Research-led women’s nutrition

Beauty, nourished from within.

Co-developed across Korea, Hong Kong and Taiwan, AGENDA's Heritage formulas — collagen peptides, Swiss glutathione, multivitamin and probiotics — are made from carefully selected ingredients in cGMP facilities.

2025
National Brand Award
2023
Consumer Choice Award
cGMP
Manufacturing standard

COLLAGEN PEPTIDES · SWISS GLUTATHIONE · MULTIVITAMIN · PROBIOTICS

View brand details
HERITAGE Collection
HERITAGE CollectionCollagen Peptides · Swiss Glutathione · GWL Multivitamin · GWL Probiotics
aiedo
04

Science-led care for sensitive skin

Calm, precise care for sensitive skin.

Developed by a Korean lab and continuously tested, aiedo builds barrier-first routines — the DERMA line with squalane and azulene, and the Perle d'Eau rituals of Italian white truffle and Polish black caviar.

DERMA
Barrier · balance
Perle d'Eau
Truffle · caviar
4
Signature ingredients

DERMA · PERLE D’EAU · WHITE TRUFFLE · BLACK CAVIAR

View brand details
DERMA Line
DERMA LineSqualane Sebum Rebalancing RX Ampoule · Azulene pH Rebalancing RX Toner Pad
aiedo LIVING
05

Fragrance for everyday living

Scent that holds time and memory.

Since 2021, aiedo LIVING has made fragrance objects for quiet, memory and atmosphere — the Parfaite Presentation diffuser, Harmonie de Nuit pillow mist and perfumed hand cream, room spray and fabric perfume, in sculptural forms and refined monochrome packaging.

2021
Brand launch
5
Home & body lines
Harmonie
Living philosophy

DIFFUSER · PILLOW MIST · HAND CREAM · ROOM SPRAY · FABRIC PERFUME

View brand details
Sculptural objects
Sculptural objectsPerfumed Hand Cream · Pillow Mist · Diffuser · Room Spray
Song Kang

OHIR GLOBAL AMBASSADOR

ActorSong Kang

Actor Song Kang, OHIR Global Ambassador.

The face of OHIR, leading the white camellia campaign from film and visuals to the store floor.

02BRAND FILMS

Brands told in motion.

Campaign films from our owned brands.

OHIRWhite camellia · Global Ambassador Song Kang

03GROUP CAPABILITIES

From development to global operations.

Product, compliance, content, commerce and retail move as one system.

01

Create

Brand strategy, formulation, design, sourcing and quality management.

02

Launch

Compliance, import, channel design, content and go-to-market execution.

03

Operate

DTC, marketplaces, retail, customer service, logistics and data.

04

Scale

Local teams connect Southeast Asia, Northeast Asia and the United States.

OHIR

04GLOBAL NETWORK

Local teams. Shared strategy.

YBSCO leads markets outside Korea; YSCOS leads the Korea market.

SingaporeKoreaJapanHangzhouTaiwanHong KongUnited States
7markets
8companies
  1. SingaporeYBSCO PTE. LTD.Global HQ
  2. KoreaYSCOS · GMAX I&CKorea HQ
  3. JapanGMAX GLOBAL JAPAN
  4. HangzhouASIAWILL · HANGZHOU
  5. TaiwanGMAX GLOBAL CO., LTD.
  6. Hong KongASIAWILL LIMITED
  7. United StatesGMAX GLOBAL US INC.

GROUP STRUCTURE

One integrated operating structure.

  1. 01GMAX GROUPGroup strategy · Portfolio management
  2. 02YSCOS CO., LTD.Korea HQ · Brand business
  3. 03YBSCO PTE. LTD.Global HQ · International operations
  4. 04GMAX GLOBAL CO., LTD.Taiwan entity · Local operations

05AUDITED REVENUE

Growth backed by audited results.

FY2023–FY2025 actuals · FY2026 (T)

Revenue · KRW billion

KRW 14.65B*FY2023
KRW 30.05B*FY2024
KRW 41.1B*FY2025
KRW 100BFY2026 (T)

FY2025 Korea–Taiwan consolidated revenue U.S. · Japan · Mainland China · Hong Kong enter from FY2026

+67.5%COMPOUND ANNUAL GROWTHFY2023–FY2025 CAGR
2.8×growth FY2023 → FY2025
  • KoreaGMAX I&C CO., LTD.KRW 9.2B
  • KoreaYSCOS CO., LTD.KRW 11.83B
  • TaiwanGMAX GLOBAL CO., LTD.NT$439,683,201

FY2026 MARKET EXPANSION

Four more markets in FY2026.

  • 01United States
  • 02Japan
  • 03Mainland China
  • 04Hong Kong

06PHYSICAL RETAIL

Physical retail operations.

One team connects space, merchandising and sales across counters and pop-ups.

Physical retail operations.
AGENDA
AGENDA
ROOTON
ROOTON
aiedo
aiedo
AGENDA
AGENDA
Physical retail operations.

07CHANNEL NETWORK

Built for shelves, screens and live commerce.

Selected relationships across Korea, Greater China, Japan and the U.S.; availability varies by brand.

OLIVE YOUNGSHINSEGAETHE HYUNDAIKAKAO GIFTLOTTECOSTCOCHICORW CONCEPTABLYSSF SHOPTAIPEI 101DREAM PLAZASHIN KONG MITSUKOSHIESLITE SPECTRUMGARDEN CITY
MOMOPCHOMELINE GIFTSHOPEEHKTV MALLAMAZON JAPANQOO10RAKUTENZOZOTOWNAMAZONNORDSTROMiHERBTIKTOK SHOPULTA BEAUTY

SELECTED RETAIL, MARKETPLACE & SOCIAL-COMMERCE PARTNERS

08LEGAL & OPERATING FOOTPRINT

Eight companies across seven markets.

  • YBSCO PTE. LTD.SINGAPOREGlobal HQ · International operations
  • YSCOS CO., LTD.KOREA · 2021Korea HQ · Brand business
  • GMAX GLOBAL CO., LTD.TAIWAN · 2018Taiwan entity · Local operations
  • ASIAWILL LIMITEDHONG KONG · 2023China market & cross-border operations
  • GMAX GLOBAL US INC.UNITED STATES · 2024United States operations
  • GMAX GLOBAL JAPAN CO., LTD.JAPAN · 2025Japan operations
  • ASIAWILL · HANGZHOUCHINA · 2025China content & commerce execution
  • GMAX I&C CO., LTD.KOREA · 2001United States cross-border operations

DISTRIBUTION · MARKET ENTRY · BRAND PARTNERSHIPS

Global business inquiries.

Distribution, market entry and brand partnerships.

Contact the group